
With several years of hands-on experience, I’m a Visual Designer who thrives at the intersection of strategic thinking and thoughtful design. I work with social impact organizations, business advisory firms, institutions, and charities to transform complex content into visually compelling materials that truly connect with their audiences.
My strength lies in integrating strategic design thinking with clear communication and teamwork. I partner closely with leadership and design teams, connecting big-picture goals with the detailed execution that drives project success. I focus on ensuring every visual choice supports the message and creates real impact.
Zahra Rashid
Senior Graphic Designer | Visual Communication Specialist
Berlin, Germany | zahra.rchid@gmail.com
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Professional Experience
Studio Owner
ZAHRA RASHID STUDIO — Freelance
Jan 2018 – Present | Berlin, Germany
​I lead a range of design projects, including publications, visual identities, infographics, and presentations, always aligned with client goals. I ensure consistency, accuracy, and high-quality results across print and digital, while offering strategic design input and overseeing client communication throughout the process. I work with Adobe Creative Cloud(Indesign, Illustrator, Photoshop and Premier Pro).
Lead Graphic Designer
Oxford Business Group — Contract
Sep 2019 – Present | Berlin, Germany (Remote)
​I team up with international marketing and editorial teams at Oxford Business Group to align visual communication with brand standards. I design presentations, branded templates, B2B materials, client advisories, and reports that support executive and management teams. I manage projects from concept to print production, ensuring accuracy and timely delivery, and review print files while coordinating with vendors to maintain quality.​
Screen-/Print-Designer
Bludot — Freelance
November 2023 - Present | Berlin, Germany (Remote)
As a Print and Screen Designer at Blu Dot, I collaborate closely with the studio owner on projects across print and digital. I contribute to WordPress web design and apply brand guidelines across web and mobile platforms, ensuring consistency and accessibility. I also design infographics and work on publication layout and editorial design for printed materials.
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Visual Designer
ctrl QS GmbH — Freelance
Mar 2023 – Sep 2023 | Berlin, Germany (Remote)
​At Ctrl QS, I designed presentation decks and pitch materials that strengthened internal and client communications. I created clear, visually engaging data visualizations and infographics to support key messages, ensuring all materials aligned with corporate brand guidelines. I also supported teams in using templates effectively and applying consistent design standards.​
Graphic Designer
Spore Initiative — Freelance
Oct 2022 – Feb 2023 | Berlin, Germany (Remote)
​At Spore Initiative, I designed user-friendly email templates for SendinBlue (Brevo) to support marketing campaigns. I also created brochures and signage mockups aligned with brand standards, collaborating with production teams to ensure accurate execution.​
Education
Master’s Degree, Medium and Material Based Arts
Oslo National Academy of the Arts (KHiO), 2013–2015
Bachelor’s Degree, Visual Communications
Iran's University of Art, 2006–2010
Certifications
Goethe-Institut e.V.
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Goethe-Zertifikat B1 — Feb 2025
Google UX Design Specialization
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Google UX Design Specialization — Feb 2024
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Build Dynamic User Interfaces (UI) for Websites — Nov 2023
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Create High-Fidelity Designs and Prototypes in Figma — Oct 2023
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Build Wireframes and Low-Fidelity Prototypes — May 2023
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Start the UX Design Process: Empathize, Define, and Ideate — May 2023
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Foundations of User Experience (UX) Design — Feb 2023
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Conduct UX Research and Test Early Concepts
Google Digital Marketing & E-commerce Professional Certificate
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Make the Sale: Build, Launch, and Manage E-commerce Stores — Apr 2024
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Assess for Success: Marketing Analytics and Measurement — Jan 2024
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Think Outside the Inbox: Email Marketing — Dec 2023
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From Likes to Leads: Interact with Customers Online — Nov 2023
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Attract and Engage Customers with Digital Marketing — Nov 2023
Other Certifications
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University of London — Brand Management: Aligning Business, Brand and Behaviour — Sep 2023
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University of Sydney — Innovation Through Design: Think, Make, Break, Repeat — Feb 2023
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Build a free website with WordPress — Nov 2023
DESIGN SKILLS
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Visual Design
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Graphic Design
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Digital Design
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Web Design
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Editorial Design
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Logo Design
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Typography
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Branding & Style Guides
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Art Direction
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Marketing Design
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Video Editing​
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UX Design (Certified)
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Responsive Design
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Competitor Analysis
SOFT SKILLS
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Creative Problem-Solving
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Visual Storytelling
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Concept Development
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Clear Communication
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Attention to Detail
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Adaptability
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Time Management
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Collaboration & Teamwork
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Feedback-Driven Iteration
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Cross-Cultural Sensitivity
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Critical Thinking
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Openness to Feedback